Bosses at the Southend Tourism Alliance have announced that a special song is about to released that will promote Southend On Sea as a tourist destination that welcomes visitors from all cultural and religious backgrounds – ITSY-BITSY TEENY-WEENY YELLOW POLKA DOT BURKINI.

The lyrics of the catchy cover song have been specially written to show that it is OK to wear the much-debated burkini in the borough of Southend, along with other forms of clothing that allow bathers’ modesty and dignity to be protected at all times.

David Di Versi is chief of the STA, and he spoke to Southend News Network’s Chief Reporter about the song earlier today – he is hopeful that it will reach the top spot in the UK Singles Chart within the next four weeks.

He said: ‘ITSY-BITSY TEENY-WEENY YELLOW POLKA DOT BURKINI is going to be backed up by a £5m promotional campaign across TV, radio, social media and online channels, and we are sending out a very clear message to anyone who is thinking about coming to use the beaches in Southend On Sea.’

‘As a town of accepting and culturally-aware residents and business owners, Southend will never discriminate against anyone wearing a burkini or any other kind of cultural or religious clothing. Burkini’s have received an awful amount of negative coverage in the news recently, and as a town council we were appalled to see that they have been banned in France in particular.’

‘Southend On Sea is visited by millions of people every year, and as far as we are concerned people are free to wear as much or as little as they want provided that they remain within the law at all times.’

Although exact details of the song are currently under close guard, Southend News Network can EXCLUSIVELY reveal a few lines of the lyrics:

Come down to Southend and wear a burkini, Come use our beach if you’re straight, bi or gay, Enjoy a whippy ice cream down at Rossi’s, But for the kids’ sake put cameras away.

According to a source within Southend Borough Council, if the song is successful a follow-up may be recorded to attract more Jewish Orthodox visitors – a version of the Joe Cocker classic renamed You can keep your coat on.